If people fall out of love with your brand, you go out of business
The Economist
About Us
METCALFMURDOCK is a vibrant full service agency that strategically partners with clients throughout the lifecycle of their brands - from brand architecture design to ongoing implementation, through to rebranding and brand sustainability assessment.
At METCALFMURDOCK we believe that brands must not only captivate the attention of the people who matter most to brand-asset owners, but more importantly, have an enduring impact that translates into viable business success.
To achieve this, it becomes imperative that we understand who the brand is aimed at, and how the brand will be strategically employed by our clients on an ongoing basis.
The successful implementation of any brand strategy is undertaken by the four strategic business units within the agency:
Research Hub ? Using our proprietary ARM (Alpha Research Methodology) process, our research unit investigates and analyses information from multiple sources. The outcome of our research creates the basis for the brand positioning strategy.
Strategy Hub ? This is where all the results of our research are translated into compelling brand positioning strategies.
Design Hub ? Logo design, corporate identity, internal and external business communication documents, Annual Reports, Newsletters, Stationery and Packaging.
Advertising ? Mobile Platform Advertising, Billboard designs
- Get in touch with our sales team for a great quote!
Powerful Results